Why Growth-Stage Companies Need to Measure the Full Customer Journey
by Anna Mellas
As a rev ops professional, you know that every customer journey is unique. Each customer has their own set of needs, preferences, and...
SharpChicks: Ex-Gymnast Becomes Sales Enablement Expert
Our SharpChicks blog series invites you to learn more about our teammates at AK Operations. These are questions that our leadership team...
AK Operations' Under-the-Radar Growth
by Amy Kohl
Five Fast Facts about AK Operations Our team is based in St. Louis, Missouri. 🇺🇸 Since our founding in 2018, we've averaged 110% YoY...
The Power of Content Nurture: How Content Became a Valuable Meeting Source for a Commercial Cleaning Client
In an age of information overload and ChatGPT, delivering relevant and valuable content to the right audience at the right time has never...
Reporting & Insights To Rely on For Pipeline Pivots
by Sara Klaus
Without the right insights into your marketing and sales data, it’s near impossible to run an efficient revenue engine. Getting the right...
Inbox Management: How I Increased Meetings Booked by 77%
by Kalie Adams
Inbox management is an often overlooked part of sales enablement, the process of providing your sales team with the resources they need to...
Sales Sequences: How I Increased Impact to Book More Meetings
by Sara Klaus
The most powerful tool we use to support our clients’ sales pipelines? Sales sequences.
Domain Health & Recovery: How I Doubled the Number of Meetings Booked in One Month
Any company that uses email marketing to drive growth should prioritize their domain health.
My Personal Beef with “Lead Generation”
by Amy Kohl
Lead generation is commonly defined as the process of nurturing prospects with the ultimate goal of converting them into customers. Lead...
The Science of Booking Meetings
In this post, we present our error-proof method for generating at-bats for the sales team. Think of this as a checklist to ensure you’re...