The Heavy Hitter of 2021

Mallory Vonder Haar

Director of Client Success + Team Lead

After holding positions ranging from Account Manager to Go-To-Market Director, Mallory found herself as the Director of Marketing for the 2018 Fastest Growing Company in Missouri. While becoming an expert at lead generation and sales operations, Mallory’s passion for understanding ideal customer profiles and crafting campaigns that speak to each target market became her mission. In 2019, Mallory felt a push to expand her horizons and found the perfect fit with AK Operations. 

Thanks to her multi-department experience and competitiveness to hit her own KPIs, Mallory embodies a unique combination of target market analysis, unique campaign creation, and setting up at-bats for sales teams. Every day, Mallory deploys personalized campaigns, aligns marketing and sales processes, optimizes the sales team’s outreach, and measures pipeline generation success for each of her clients. Her mission is to provide business owners with creativity and visibility so they know exactly how to grow and what’s needed to get there. While she may be testing a new “hip” sequence or crafting ABM campaigns, Mallory ultimately helps creates scalable, long-term solutions to bring in revenue for all her clients. Mallory is truly the sales enablement ninja behind the top sales reps supported by AK Operations.  

Mallory lives in St. Louis with her husband Nick and baby Vera, as well as her two dogs, Hermann and Brooks. She enjoys morning jogs, weekend trips to wine country, or just spending time with her big Italian family.

Mallory Vonder Haar
D7A6194-2-1

From Amy:

“Meeting Mallory was one of the biggest blessings because her hustle is bar none and her collaboration is unparalleled, making her the ideal first hire for the company. Even when her Italian-fire can pop off thanks to her passion and commitment, she’s constantly challenging me with new ways to be a better leader and take our company’s impact to the next level. I can’t imagine building this business without her from the beginning. I care immensely for everyone on my team, but there’s something so so special about that first Sharp Chick.”

These are my faves

FAMILY TIME

FAMILY TIME

WORKING OUT

WORKING OUT

CONCERTS

CONCERTS

Movie Nights

Movie Nights

Parties

Parties

divider-dark_pink

THESE ARE NOT MY FAVES

Winter

Winter

Sports

Sports

Disorganization

Disorganization

Milk

Milk

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MALLORY’S CLIENTS ROCK!

EarlyBird

From events to email sequencing, AK Ops is a critical partner with maximizing Lead Gen. We greatly value their attention to the details when it comes to improving each stage of the pipeline and improving our conversion rates.

Dawn Brookhart,
Marketing Director

EarlyBird

Working with Mallory has been such a positive experience for our team. Not only is she one of the most efficient humans we’ve ever encountered, she has a way of making it fun, productive, and successful. She cares deeply about our success - and it shows in our numbers! She truly feels like part of our team and not an outside consultant. We have nothing but the best things to say about Mallory and appreciate her hard work and dedication beyond measure.

Randi Pund,
Partnership Development

EarlyBird

As a small, growing team, having Mallory as a team member handling all the operational aspects of building out our customer relationship program was invaluable. Knowing our targets and goals, Mallory developed a reporting dashboard to enable us to share progress to date with leadership - then works tirelessly to hit those goal.

Kendall Moore,
Parent Advocate

StageConnect

Amy Kohl and AK Ops have completely blown us away. After kicking off mid-June, they hit their 45-day goal in 20 days by booking us 20 meetings. The speed at which they make things happen is shocking—they have violence of action! Every time we’re looking at a new goal or objective, we’re used to a report taking a week or two to build. With the AK Ops team, it’s either the same or next day. Every expectation has been met or exceeded. Our two closers now feel like they have the horsepower of a fully-staffed, well-tuned sales org behind them. We’re incredibly happy and plan to work with AK Ops for as long as possible.

Cole Morgan,
CEO & Founder of StageConnect

Crowdsmart

As a small startup, we were challenged to develop new qualified leads and a robust pipeline quickly. Instead of hiring an army of SDRs, training them, and managing them going forward, we chose a modern sales approach with AK Ops. AK Ops are experts in digital marketing and lead development techniques. They developed a dynamic process to drive quality outbound communication and lead generation. They complemented this approach with weekly analytics to manage our progress. This allowed us to focus on the most important work of turning these leads into customers.

Sam Rapp,
VP of Partnerships at Crowdsmart

VertifyData

I believe the most important factor that can make or break a startup is having the right people in place on your team as you work to execute your strategy. More than anything else, this is why we have been thrilled with AK Operations – and not just AK herself… this especially includes Mallory first, and now Christy and Sara!

In 90 days, Amy and team have been instrumental in most of the areas I would consider critical to our go-to-market success, including:

  • Contributing greatly with ongoing thought leadership and solid, foundational planning
  • Assisting us in identifying the right data points and patterns as we look to measure results.
  • Providing us with the ability (and agility) to iterate quickly as we continue to look for ways to accelerate our progress.
  • They balance a wealth of experience and know-how with creativity and collaboration.   
  • They are aligned with our goals with a passionate commitment towards achieving results.

If you are a revenue leader and your priority this year is to build a successful, scalable, and predictable revenue machine in the ever-chaotic world of startup sales, AK Operations should be your first call!

Cortney Smith,
VP of Sales at VertifyData

Everlance

We hired AK Ops to scale our sales and marketing efforts and set up a good foundation in Hubspot for our operations. Our current account manager, Mallory, has really taken charge of our account and helped scale up our efforts while being careful about things like our domain health. I appreciate that she’s willing to test new things, and then more importantly, analyzes the results and uses it to inform what we do next. We’ve gotten both more learnings and more meetings with her help.

Cindy Chow,
Head of B2B Marketing at Everlance

BotDoc

AK is the real deal. Many companies doing “lead gen” talk the talk but these ladies are legit.  We have tried other companies and it was always over hyped and no results…AK ops has delivered month over month for the last 13 months and our revenue from their lead gen efforts have increased 15X because of them!  We’re life long clients thanks to Amy, Mallory and Danielle!

Karl Falk,
CEO BotDoc

HomeTraq

AK Ops has been very accommodating and helpful. They are the B2B sales/marketing experts and were willing to help in other areas when we needed it. We started with Mallory and transitioned to Danielle. Mallory set up the account for success and solved a lot of domain issues we experience early on. Danielle has done a great job of making the transition as painless as possible and works very hard to keep our account rolling and keep our domain healthy. Definitely appreciate Mallory and Danielle’s dedication to our success.

Brendan O’Daniell,
HomeTraq

BotDoc

I have been in technology for two decades. I’ve been in leadership for nearly ten years. AK Ops is by far the best marketing/lead gen company I’ve had the pleasure of working with so far. Not only would I highly recommend Amy and her team, I will be using them personally as I move around in time throughout my career. Mallory is amazing. She is smart, responsive, knows her business incredibly well and is a huge asset to Botdoc. We are lucky to have her. I would also be happy to be a personal reference for Amy and Mallory and give them permission to give out my cell phone to anyone considering using their services in the future. 

Chris Castaldo
VP Sales, BotDoc

10x Management

Working with AK Ops, and our point person Mallory Indelicato has been a game changer for us. They’ve helped build out effective content marketing campaigns for us over the last two years and the work is both professional and thorough. Mallory and AK as a whole are true 10xers!

Rishon Blumberg
Founder, 10x Management

VentureFuel

We just finished our quarterly performance review and wanted to share the great progress generated by the work of Mallory and the AK team! Our new meetings have increased by 62.5% and the number of new proposals is up by 81.25% (the total $ in new proposals is up 86.75%)!! This is proof of the value of the diligent work, creative thinking and strategic guidance from Mal and the team. In 2 words…Game Changing!

Fred Schonenberg
CEO, VentureFuel

Fuse.Cloud

AK Ops has transformed our sales operations in a matter of months. We used to spend a lot of time, energy and money searching for leads each month. Now, the right leads are delivered to us at the right time, shortening our sales process and generating consistent opportunities. Mallory is a rockstar and manages our account, working with our team daily to make sure they have the lowest-hanging fruit at their fingertips to maximize productivity. AK Ops has been a game changer for Fuse.Cloud.

Michael Fowler
Chief Revenue Officer, Fuse.Cloud

BotDoc

Mallory’s work ethic is unmatched. Need a question answered pronto? Expect a reply within minutes. Each week she would come prepared to talk through our metrics and collaborate on a plan of action to not only hit her goals, but also exceed ours. Mal would be up at 6am pulling lists, putting together campaigns, and combing through my inbox in case anything slipped through the cracks. Not to mention she’s one of the nicests individuals I’ve had the pleasure of working with. Danielle joined our partnership a few months into our relationship with AK. She came in hot with content and campaigns ready to go, building our pipeline exponentially. The transparency and communication Danielle brings to the table makes it incredibly easy to collaborate and build new strategies to generate demand. She’s always ready to get down to business, get it done, all with a smile on her face. She’s been a wonderful addition to our team.

We ♥ Serving Sales Teams

Contact Amy

OUR CLIENTS ROCK

K1x

AK Operations has provided our lean startup with scalable process automation, sales enablement, subject matter expertise and most importantly - results! Amy’s small team of elite performers are smart and tireless. They love what they do and so will you.

Carmen Malatino,
Vice President of Revenue Operations

BuildingLink

Over the last 7 weeks, the team at AK Operations has come onboard and I am thoroughly impressed. Tina was able to quickly ramp up and start delivering well-thought-out and strong content. Shelby is a dynamo. She has been able to develop and implement a thoughtful and deliberate process which started yielding immediate results. She is constantly iterating with a focus on KPIs which, as a CRO, makes me feel like we are speaking the same language. Amy's vision and direction made me feel immediately comfortable as within minutes of meeting her, you know that she will both direct traffic and get in the trenches in order to hit OUR targets. In short, AK Operations does not feel like a vendor but an extension of BuildingLink.

Brian Bressack,
Chief Revenue Officer of BuildingLink

Starr Commonwealth

Since partnering with AK Operations, we have a 166% increase in new sales meetings booked thanks to their demand gen and lead gen campaigns. This program has not only helped our momentum at the top of the funnel but also strengthened our sales process and enabled our reps. Not to mention the collaboration with Anna and Sara has been incredibly beneficial.

Alex Newmann,
Founder & CEO of Newmann Consulting Group

Botable

AK Operations is a game-changing revenue operations company that consistently delivers on their data-driven promises. We work directly with Anna and her exceptional work ethic and expertise have led to outstanding results for our company. Looking back, our only regret is not discovering AK Operations sooner!

Greg Waldstreicher,
Founder & CEO of Botable

Tenna

This is my second time working with AK Operations - first as an onboarding partner for a completely new installation of HubSpot (moving from Pardot) and this time to help us clean up, reorganize, and re-energize an existing installation and email marketing program. Each time I am grateful for their insight into how to tie together Marketing and Sales efforts, handoffs, and recycling. Each time I have seen a measurable increase in return on our email marketing efforts—both in increased engagement and increased value of the contacts responding. AK Operations' staff (shout out Krista and Shelby especially!) and program are a fantastic way to jump start or revive an email marketing program and their feedback also helps inform content strategy and sales journey experience.

Colleen Lyerla,
Director of Marketing Communications

StageConnect

Amy Kohl and AK Ops have completely blown us away. After kicking off mid-June, they hit their 45-day goal in 20 days by booking us 20 meetings. The speed at which they make things happen is shocking—they have violence of action! Every time we’re looking at a new goal or objective, we’re used to a report taking a week or two to build. With the AK Ops team, it’s either the same or next day. Every expectation has been met or exceeded. Our two closers now feel like they have the horsepower of a fully-staffed, well-tuned sales org behind them. We’re incredibly happy and plan to work with AK Ops for as long as possible.

Cole Morgan,
CEO & Founder of StageConnect

Crowdsmart

As a small startup, we were challenged to develop new qualified leads and a robust pipeline quickly. Instead of hiring an army of SDRs, training them, and managing them going forward, we chose a modern sales approach with AK Ops. AK Ops are experts in digital marketing and lead development techniques. They developed a dynamic process to drive quality outbound communication and lead generation. They complemented this approach with weekly analytics to manage our progress. This allowed us to focus on the most important work of turning these leads into customers.

Sam Rapp,
VP of Partnerships at Crowdsmart

VertifyData

I believe the most important factor that can make or break a startup is having the right people in place on your team as you work to execute your strategy. More than anything else, this is why we have been thrilled with AK Operations – and not just AK herself… this especially includes Mallory first, and now Christy and Sara!

In 90 days, Amy and team have been instrumental in most of the areas I would consider critical to our go-to-market success, including:

  • Contributing greatly with ongoing thought leadership and solid, foundational planning
  • Assisting us in identifying the right data points and patterns as we look to measure results.
  • Providing us with the ability (and agility) to iterate quickly as we continue to look for ways to accelerate our progress.
  • They balance a wealth of experience and know-how with creativity and collaboration.   
  • They are aligned with our goals with a passionate commitment towards achieving results.

If you are a revenue leader and your priority this year is to build a successful, scalable, and predictable revenue machine in the ever-chaotic world of startup sales, AK Operations should be your first call!

Cortney Smith,
VP of Sales at VertifyData

Streamloan

AK operates as a true part of our team – especially Anna and Sara. They are analytical, thoughtful, data driven, and fun to work with on sales & marketing – and their technical ability to manage our CRM/Hubs platform is strong. AK rolls up their sleeves to be a true team player, jumping into whatever is needed to make the business successful. They are creative and agile in nature, which is important as we learn to scale our GTM efforts.

Stephen Bulfer,
CEO / Co-founder, Streamloan

BotDoc

Imagine waking up every day with an average of 3-4 emails a day from warm leads that are being forwarded over to you. Sound too good to be true? That’s what I thought before working with AK Ops and Danielle Matthews. They are “difference makers” inside and outside of the workplace. They truly go above and beyond for their clients. Danielle is a rockstar. She is encouraging, disciplined, and equally determined as I am. I am glad to have her as my account manager.

Gavin DeWitt,
Sales at BotDoc

Worklete

Amy and team have been a phenomenal addition to our marketing efforts, becoming an integral piece of our go to market team. Lead by the amazing Sara Bray, AK has driven significant top of funnel growth through multiple channels. The amount of time and dedication to our account is second to none, allowing us to hone in on what is working, making macro and micro adjustments to achieve a broad spectrum of specific KPIs. Thank you!

Ben Kanner
CEO, Worklete