8 Q1 Observations of Today’s Sales Organizations
by Amy Kohl
It’s clear to me that the landscape of sales is ever-evolving, yet the foundational truths that underpin successful sales strategies remain...
The True Cost of Shitty Lead Gen
by Amy Kohl
Almost every one of my sales calls starts the same way: "We used to have a partner that booked meetings for us, but nothing came to...
Riding the Waves of Change: Surf & Sales in Costa Rica
Embarking on an unforgettable journey to Costa Rica, Amy and I found ourselves immersed in a unique networking event called Surf & Sales....
3 Components to a Sales Efficiency Program that Actually Works
by Amy Kohl
RevOps is gaining a lot of traction lately and for good reason - we're unifying your internal operations and strategies to drive efficient...
My Journey From a Career Plateau to CSO
by Sara Klaus
From the financial services world to operational auditing to… sales enablement and demand generation? It might not seem like the most...
Scaling Isn’t About Headcount, It’s About Repeatable Profitability
by Amy Kohl
For far too many businesses, scaling the company has come to mean adding headcount. Although growing your business can certainly entail...
Four Key Steps to Marketing Attribution for Growth-Stage Companies
by Sara Klaus
With so many different marketing channels these days, it can be challenging to pinpoint which marketing efforts are driving revenue for...
Why Growth-Stage Companies Need to Measure the Full Customer Journey
by Anna Mellas
As a rev ops professional, you know that every customer journey is unique. Each customer has their own set of needs, preferences, and...
The Power of Content Nurture: How Content Became a Valuable Meeting Source for a Commercial Cleaning Client
In an age of information overload and ChatGPT, delivering relevant and valuable content to the right audience at the right time has never...
Reporting & Insights To Rely on For Pipeline Pivots
by Sara Klaus
Without the right insights into your marketing and sales data, it’s near impossible to run an efficient revenue engine. Getting the right...