Domain Health & Recovery: How I Doubled the Number of Meetings Booked in One Month
Any company that uses email marketing to drive growth should prioritize their domain health.
My Personal Beef with “Lead Generation”
by Amy Kohl
Lead generation is commonly defined as the process of nurturing prospects with the ultimate goal of converting them into customers. Lead...
The Science of Booking Meetings
In this post, we present our error-proof method for generating at-bats for the sales team. Think of this as a checklist to ensure you’re...
How to Effectively Create & Distribute Content that Enables the Pipeline
by Amy Kohl
I recently led a fireside chat at Bregal Sagemount's conference, The Big Exit, where I discussed enabling your pipeline with demand...
AK Operations Launches Online Marketing & Sales Course to Help Growth Teams Build Pipeline
by Tina Xiang
Originally published in Cision PR Newswire.
SharpChicks: The Growth Team
by Amy Kohl
Although growing wickedly fast, AK Ops is a relatively young company. It’s crucial to make smart hiring decisions at key moments to support...
Three Undeniable Shifts Sales Leaders Can’t Ignore
by Amy Kohl
There’s been an undeniable shift within our client base regarding their sales management and strategy. I’ve noticed two major things in the...
SharpChicks: The OG Crew
by Amy Kohl
Founded in 2018, AK Operations has flourished, partnering with over 100 clients in ten countries and growing from a team of one (just me!)...
What You Need to Know About A/B Testing
by Tina Xiang
How often should you test new sales and marketing ideas or strategies? Should you always run multiple tests at once? Or should you only run...
Pipeline Logic for Autopilot Sales Campaigns
by Amy Kohl
Like most folks responsible for top-funnel, at AK Operations there are a few key campaigns we keep on autopilot because they’re nonstop...